About Desert Ad Fed


American Advertising Federation / Palm Springs • Desert Cities (now Desert Ad Fed) is a non-profit organization of professionals dedicated to enhancing the advertising profession through fellowship, education, community service and public awareness. We are the local chapter of the American Advertising Federation, a national organization of industry professionals.



Mix and mingle with the Coachella Valley’s leading advertising professionals. Top agencies, media representatives, in-house marketers, freelancers and business owners come to share their ideas and experience. Rub elbows with award winners and be inspired.


Attend speaker seminars, programs and mixers as we bring in top talent from around the country to share the latest on trends in the advertising and marketing industry. Whether you are a business owner with no advertising experience or a seasoned pro, we’re dedicated to enriching your knowledge.


Develop relationships with local professionals and leverage their knowledge and expertise for your business. Join in at the monthly events, programs and mixers. Develop friendships that go beyond business success.

Grow Your Business


Are you ready to make some game-changing connections in the Coachella Valley?


Ready to do better business by being informed about the latest industry trends?


Ready to make some friendships that will last a lifetime?

It's time to become a member of Desert Ad Fed. You can't afford not to. Connections matter.